"We did to our son when he turned 6 months, his ear cartilage had not hardened in utero so when he was born his ears were perfect but we started to notice they were unraveling and starting to droop. Wish I knew about them sooner cause would have worked even better if had on longer and if started earlier but he was aware of them after not quite three months so had to stop. Worked amazingly though for the small time we had them on him and made a huge difference!!! Highly recommend EarBuddies!! So much better and cheaper and SAFER than plastic surgery!!"